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Delivering Measurable Impact for Large Enterprises Globally
Enabling global enterprises to translate their goals into scalable business outcomes across industries.
Enabling Unified, Data-Driven Sales
A multi-location healthcare organisation unified fragmented systems with Dynamics 365 and Power BI, improving visibility, engagement and data-driven sales growth.
Enhanced HCP engagement, streamlined sales operations, and data-driven marketing effectiveness across a large, distributed salesforce.
Solution
Enhanced HCP engagement, streamlined sales operations, and data-driven marketing effectiveness across a large, distributed salesforce.
Integration of multi-platform CLM content into Salesforce for unified mobile experience.
Mobile app access for over 5,000 sales reps to deliver CLM content.
QlikView analytics for performance tracking and decision support.
Enabling Unified, Data-Driven Sales
Challenge
A multi-location healthcare organisation operated with fragmented customer and sales systems, leading to inconsistent engagement, limited performance visibility and heavy reliance on manual reporting.
Improved HCP engagement, relevant campaigns via segmentation and enhanced data capture for continuous optimisation.
Solution
Salesforce Marketing Cloud was used for automated HCP engagement.
Custom data model based on Behavioral, Benefit and Affinity (BBA) segmentation for targeted communication
Multi-channel outreach via email, WhatsApp & Cloud Pages for surveys and feedback
Precision Targeting via Data-Driven Profiling
Challenge
Engaging healthcare professionals (HCPs) in a Life Sciences organisation through personalised, data-driven digital campaigns while managing segmentation and multi-channel outreach.
Improved HCP engagement, relevant campaigns via segmentation and enhanced data capture for continuous optimisation.
Solution
Salesforce Marketing Cloud was used for automated HCP engagement.
Custom data model based on Behavioral, Benefit and Affinity (BBA) segmentation for targeted communication
Multi-channel outreach via email, WhatsApp & Cloud Pages for surveys and feedback
Smart Opportunity Management for Sales
Challenge
Enabling a large sales team in a medical devices company to manage opportunities, quotes, and territory-specific product engagements efficiently, while ensuring accurate forecasting and incentive tracking.
Improved sales productivity, streamlined quote-to-cash process, enhanced visibility into performance metrics, and data-driven incentive management.
Solution
Salesforce Sales and Revenue Cloud used for opportunity and quote management.
Mobile app access for reps to manage territories and product portfolios.
Integration with DocuSign for digital contract execution.
Integration with an external system for reps’ annual targets.
Power BI integration for advanced analytics and forecasting.
Segmentation & Targeting Optimisation
Challenge
HCP segmentation and targeting were static and manually updated, limiting responsiveness to prescribing trends, access changes and engagement signals. Field effort was inefficiently distributed, reducing overall commercial effectiveness.
Improved targeting accuracy, better field force allocation, and enhanced commercial effectiveness across priority accounts.
Solution
Implemented a dynamic, data-driven segmentation and targeting model.
Multi-dimensional segmentation using prescribing, engagement and access data.
Continuous refresh of segments through real-time commercial insights.
Territory-level prioritisation aligned to sales capacity and growth potential.
Predictive recommendations to guide focus and next-best actions.
Multi-Channel Engagement Transformation
Challenge
HCP engagement was fragmented across field, digital and remote channels, resulting in inconsistent messaging, limited personalisation and poor visibility into cross-brand engagement effectiveness.
Improved message consistency, increased engagement effectiveness and enhanced visibility and HCP recalls across brands and therapies.
Solution
Implemented an integrated, closed-loop multi-channel engagement model.
Personalised content delivery based on HCP profiles and engagement history.
Coordinated orchestration across field, digital and remote channels.
Real-time tracking of engagement signals and content performance.
Analytics-driven optimisation to continuously refine messaging effectiveness.
Revenue Cloud Quote-to-Cash Transformation
Challenge
Quote-to-Cash processes were manual and fragmented across sales and finance teams, causing delays, pricing inconsistencies, billing errors and slower revenue realisation.
Faster deal closure, improved pricing and billing accuracy, and full auditability across the Quote-to-Cash lifecycle.
Solution
Implemented an end-to-end automated Quote-to-Cash capability.
Automated bulk opportunity creation using predefined business rules.
Configured products, pricing logic and controlled discount approvals.
Seamless quote generation with structured approval workflows.
Digital contract execution with ERP-integrated order creation and invoicing.
Key Account Management Transformation
Challenge
Pharma key accounts were managed in silos with limited visibility into HCP networks, formulary status and tender pipelines, leading to reactive planning and inconsistent institutional growth.
in revenue from strategic hospital & govt accounts
20%
in time through improved stakeholder coordination
25%
in tender win rate driven by proactive prioritization
Agentforce Service (Salesforce Service Cloud)
Data 360 (Salesforce Data Cloud)
Agentforce Sales (Salesforce Sales Cloud)
Mulesof tby Salesforce
Agentforce360 (Salesforce AI capabilities)
Outcome
Improved institutional account coordination, accelerated tender participation and increased growth across strategic accounts.
Solution
Implemented an integrated Key Account Management capability.
Centralised institutional hierarchies linking hospitals, departments and affiliated HCPs.
Mapped decision-makers, formulary status and tender pipelines in a unified view.
Enabled cross-functional account planning across commercial, medical and market access teams.
Applied predictive insights to prioritise tenders and identify growth opportunities.
Enhanced Primary Care Effectiveness
Challenge
Primary care engagement relied on rep-centric tracking with limited visibility into HCP preferences and channel effectiveness, resulting in uneven coverage and suboptimal brand influence.
Improved engagement quality, strengthened brand influence, and increased coverage consistency across priority HCP segments.
Solution
Enabled a data-driven primary care engagement model.
Unified HCP profiles combining call history and engagement preferences.
Structured visit planning aligned to brand and therapy objectives.
Integrated field and digital touchpoints for consistent experiences.
Applied analytics to optimise planning and engagement actions.
Internationally Accredited
Enabling Leading Enterprises Globally
Why Work With Us?
ISO 27001 Certified
We adhere to the industry best practices for enterprise-grade governance and ensuring data protection across all engagements.
Proven Cross-Country Delivery Expertise
We specialise in delivering complex, multi-country services to large enterprises spread across diverse organisational environments.
Commercial Understanding
We understand the commercial priorities and business needs critical for your organisation’s growth.
Integrated Value Offering
We combine products, services and deep industry knowledge to deliver cohesive, outcome-driven solutions.
Subject Matter Expertise
You gain access to a strong network of experienced Subject Matter Experts across multiple industries worldwide.
Extended Technology Team
We are more than just a tech services provider; we become your extended technology team that reduces complexity and delivery risk.
Embark On Your AI Digital Transformation Journey
Share your business challenges and goals with us. We’ll partner with you to design and implement a practical, scalable path that delivers measurable outcomes.
